Rental Equipment Register - Wealth

Insights and Trends for Navigating the $59B Rental Market

Connecting marketers with decision makers responsible for rental centers, retail stores and dealerships through high-quality content focused on the latest equipment and business strategies.

View the Audience Engagement Report

View Audience Engagement Report

Rental Equipment Register Audience

Primary Business Activity

Primary Market

0 %

Are Managers and Above

0 K

Monthly Page Views

0 %

Average Newsletter Open Rate

Solving Marketers Biggest Challenges

Launch and Awareness

Launch and Awareness

Build awareness and generate excitement for new solutions and products.

Content Marketing

Content Marketing

Inform to engage and convert hardcore leads.

Engaged Sales Leads

Engaged Sales Leads

Driving a faster sales cycle.

Increase your sales with our help–through product messaging strategies and adept advertising programs.

View Media Guide

View Media Guide

View Editorial Calendar

View Editorial Calendar

Marketing Solutions

Branding

Reach a large or hyper-targeted audience via display, newsletters, programmatic, native, and print options.

Thought Leadership

Fuel content marketing strategies with visual storytelling, content creation services and lead conversion programs.

Thought Leadership

Lead Generation

Engage target audiences, generate and qualify leads through behavioral scoring to shorten the sales cycle.

Lead Generation

Research

Guide your strategy, gain insights, stay ahead of the competition.

Cool Campaigns

Using Research as a Base for your Content Marketing and Lead Generation Strategy

Not all marketers have the opportunity to launch a marketing program with a blank slate, but when the occasion arose for the ABB Marketing Team, they knew that they wanted to do it right. With the goal of generating new leads for their business division through content marketing and digital channels the team knew they needed a partner that could deliver a rich database to target their key personas, unique solutions for engaging prospects and expertise for converting those prospects to leads.

Building Insights

8 Steps to Create Native Content your Target Customers Want to Read

By matt.wiebe@informa.com

In Blog Posts, Insights

Posted April 2, 2019

8 Steps to Create Native Content your Target Customers Want to Read

Kalinda Livingston, Associate Program Manager at Informa Engage recently shared insight on effective ways to produce high-value content that will engage the decision makers most important to you. [...]

Hear from the experts on 2019 Trends in B2B Marketing

By matt.wiebe@informa.com

In Blog Posts, Insights, TD World, Utility Analytics Institute

Posted April 1, 2019

Hear from the experts on 2019 Trends in B2B Marketing

B2B marketing is unique, and uniquely challenging. The sales cycles are long, the buyer’s journey is complex, the influencers are many, and the data to drive decisions are diverse and [...]

Audience reach and engagement. How does it impact your marketing strategy?

By matt.wiebe@informa.com

Posted January 30, 2019

Audience reach and engagement. How does it impact your marketing strategy?

Audience Engagement. We all know we want it. It is one of the top priorities of most marketers. What does it really mean? And does it mean the same thing to everyone? The answer there is probably [...]

Expert Spotlight

Sponsorship Opportunities

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Editorial

Editor In Chief
Michael Roth
mroth@rermag.com

Managing Editor
Steve Averett
steve.averett@informa.co m

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