Shaping the Future of Mechanical and Building Automation Systems

Leveraging high-quality content to drive brand awareness, build marketing pipeline and generate leads for marketers wanting to connect with mechanical engineers and contractors who are designing, specifying, operating and maintaining systems with HVAC applications.

HPAC Engineering Audience

Primary Business

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Primary Mechanical System Engineering Function

[infogram id=”232b002d-7ea3-4065-975a-4a3545a8322d” prefix=”sz1″ format=”interactive” title=”Copy: Copy: Buildings – Firm Activities”]

0 %

Involved in the Design, Operation, or Purchase of Mechanical and Building Systems

0 %

Engineering Professionals and Management

0 K

Monthly Page Views

Solving Marketers Biggest Challenges

Awareness & Product Launch
Awareness & Product Launch
Build awareness and generate excitement for new solutions and products.
Content Marketing
Content Marketing
Inform to engage and convert hardcore leads.
Engaged Sales Leads
Engaged Sales Leads
Driving a faster sales cycle.

Increase your sales with our help–through product messaging strategies and adept advertising programs.

Marketing Solutions


Reach a large or hyper-targeted audience via display, newsletters, programmatic, native, and print options.

Thought Leadership

Fuel content marketing strategies with visual storytelling, content creation services and lead conversion programs.

Lead Generation

Engage target audiences, generate and qualify leads through behavioral scoring to shorten the sales cycle.


Guide your strategy, gain insights, stay ahead of the competition.

Cool Campaigns


Using Research as a Base for your Content Marketing and Lead Generation Strategy

Not all marketers have the opportunity to launch a marketing program with a blank slate, but when the occasion arose for the ABB Marketing Team, they knew that they wanted to do it right.  With the goal of generating new leads for their business division through content marketing and digital channels the team knew they needed a partner that could deliver a rich database to target their key personas, unique solutions for engaging prospects and expertise for converting those prospects to leads.

Building Insights

Expert Spotlight

    Sponsorship Opportunities

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    Senior Director of Content
    Mike Eby

    Content Director
    Rob McManamy

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